New Media Interchange


Chris Brogan
Image by stevegarfield via Flickr

“Noted” items are quick finds from my daily reading. You can see a complete list of Noted Items here.

Make Media Work for You- Elements of Good Online Content

If I’m going to tell companies that content marketing is important, I should probably give my thoughts on how to make it useful. I’m thinking about blogging, podcasting, shooting photos, making video, and all the other tools social media allows us to use to tell stories (not market). In my ideas, I give you nuggets of what matters to me in media making, and what I believe will matter to your prospective audience.

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