New Media Interchange

News: YouTube Now Lets You Remove its Logo From Video Player – For Better or For Worse

Just saw this news via Matt Arevalo on Twitter.

Some of my consulting clients have been reluctant to use YouTube for video hosting, despite their being several advantages, mainly due to the YouTube branding on the video player. Perhaps this will offer them a bit more encouragement. — Douglas

YouTube Now Lets You Remove its Logo From Video Player – For Better or For Worse

By Marshall Kirkpatrick / June 9, 2011 1:51 PM / 0 Comments

In a small but significant move this afternoon, Google’s YouTube announced two new features that will make it all the more attractive to serious video publishers: HD preview images and the ability to remove the YouTube logo from the player.

Online video is growing fast and business publishers have a lot of choices for places to host their video. YouTube has scale like no one else – but it’s not been quite as classy as some other options. The ability to remove the YouTube logo by simply adding ?modestbranding=1 after the URL in a player embed code is both generous and wise. All for free!

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Filed under: New Media, News

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