New Media Interchange

In The Field… Face to Face Face-Off with Facebook

Tracy Pattin, host, SizzleintheMiddle

Tracy Pattin, host, SizzleintheMiddle

“Social Media” is the buzz phrase of the moment. Everybody is Facebooking, Tweeting and Linking in on Linkedin at a frantic pace. I love this new way to connect, but I’ve discovered something. We still crave AND need human contact. Nothing has been more evident than the past two weeks with the plethora of events I’ve attended where real humans show up and interact with one another. (click here to read about the events) Judging by the huge turnouts, face to face contact is alive and well. Here’s the trick to all of this. We need both! “Meat space” (the real life physical world) AND cyberspace are key players for many of us. I guess as long we straddle both spaces, we’re okay. But the key here is balance.

Last week I went to one of those events. Heartlink is a “relaxed dinner/networking gathering for women. This unique experience enables you to meet women like yourself who help one another grow their business and strengthen their community.” After a great dinner (provided by a restauranteur and Heartlink member) Host Carolyn Ziel began the 3 minute introductions going around this circle of about 20 women. ” We all need to reach out. Each one of us has a dream to be realized. Being grounded in passion moves us forward” Carolyn said. As we went around the circle, each woman shared their dream and business with a lot of passion and humor.

I was amazed by the variety of expertise; reflexologist, mortgage broker, restauranteur, wealth coach, hand analyst, chiropractor/motivational fitness coach, life coach, executive sales consultant, bodyworker, even a woman who sells nutritional fruit and veggie “gummy bears.” All these women had interesting stories and all were about community and helping each other realize those dreams.

So whether we’re  Facebooking or Facing Each Other,  we need to remember, there is nothing like that real human contact. Afterall, we humans were here long before the internet was born.

You can easily find human contact events in your area by using…guess what? The internet. Go to, join a Facebook group or the other social media site groups.

-Tracy Pattin


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What’s the differences between a Facebook Group and a Fan Page?

Facebook, Inc.
Image via Wikipedia

I was looking for the answer to this question for both myself and the many people who ask me about the differences. I know a few of the differences, but it is nice to have it all laid out in a concise fashion. Thanks to Chuck Reynolds and Jacob Burke of the PodCampAZ organizing group for pointing me in the right direction for this info.

How are Pages different than Facebook Groups?

Pages can only be created to represent a real public figure, artist, brand or organization, and may only be created by an official representative of that entity. Groups can be created by any user and about any topic, as a space for users to share their opinions and interest in that subject. Pages can be customized with rich media and interactive applications to engage Page visitors. Applications can’t be added to groups.

Pages are designed to allow Page admins to maintain a personal/professional distinction on Facebook, while groups are a part of your personal Facebook experience. If you’re a group admin, your name will appear on that group, while Pages will never display their admins’ names. Additionally, when you take actions on your group, such as posting on your group’s wall, these actions will appear to come from you as an individual. However, if you post or take other actions on a Page you own, it will appear to come from the Page.

As long as a group is under 5000 members, group admins can send messages to the group members that will appear in their inboxes. If the group exceeds 5000, admins can’t send messages to all members. Page admins can send updates to fans through the Page, and these updates will appear in the “Updates” section of fans’ inboxes. There is no limit on how many fans you may send an update to, or how many total fans a Page can have. It’s also possible to restrict access to a group, so that new members have to be approved, but access to a Page can only be restricted by certain ages and locations.

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